We have been receiving requests asking us to target Assist messages for URLs with Query Parameters e.g.
https://someurl.com?villain=thanos would show a “different” (more prioritised) message to just https://someurl.com or https://someurl.com?hero=ironman
When an assist message has query parameters we need to make sure that at least those query parameters exist.
If more query parameters exist on the actual URL then we ignore them and still display the assist message. eg https://someurl?hero=ironman&lang=en